在適當?shù)臅r候發(fā)送合適的開發(fā)信，往往能提高交易成功率。在客戶比較關(guān)注的節(jié)日，發(fā)送問候郵件不僅可以在情感上聯(lián)系他們，還可以讓他們交換信息，這可能會帶來意想不到的收獲。而2024年即將到來，外貿(mào)人不要錯過新年節(jié)日營銷哦！
一、新年郵件的種類
很多人以為節(jié)日營銷只能發(fā)祝福類型的郵件，其實不然，外貿(mào)人可以發(fā)送多種類型的新年郵件，下面簡單列出幾種：
1、祝福類
在節(jié)日里發(fā)送祝福郵件是外貿(mào)人的基礎(chǔ)操作，很多外貿(mào)人都會這樣選擇，尤其適合給老客戶送祝福，增進感情。在新年前幾天，可以送上幾句真摯的祝福，配上精美的電子賀卡，條件允許下還可以提前送上一份新年禮品，這樣很容易留下良好的印象，獲得客戶的好感，更利于促進后續(xù)的合作交流。
2、催單類
催單類郵件建議在新年前一個月發(fā)送，這樣往往會有意想不到的效果。因為臨近年末，或許是一年之中最后一次開單機會，客戶看到你的開發(fā)信后，有機會在12月成功開出明年的訂單。因此，在新年前適當提醒客戶放假臨近，告訴客戶放假期間工廠會很忙，一直到年底，讓客戶緊張，刺激他們下單，讓他們感到“再不買就買不到了”，促進成單。
3、活動類
活動促銷類電子郵件對于新老客戶來說都適用，主要向客戶介紹節(jié)假日期間推出的促銷活動或者上新產(chǎn)品。客戶在新年期間對新產(chǎn)品的接受程度很高，再加上節(jié)假日的優(yōu)惠活動更能促進訂單的成交。
二、郵件注意事項
1、客戶新年放假時間
不同類型的新年郵件，最佳發(fā)送時間也不同，比如祝福類郵件通常新年前一周發(fā)送比較好。當然也可以按照客戶具體放假時間來確定發(fā)送時間，因為有些國家的放假并不一致，所以要提前確定好客戶放假的時間安排，不然發(fā)早了就效果不大，發(fā)晚了又錯失良機。因為很多國家圣誕節(jié)跟元旦新年一起放假，所以下面整理部分國家圣誕節(jié)至新年放假時間，大家可以參考一下：
2、郵件標題
郵件標題應(yīng)該簡潔明了，突出主題，比如在寫活動營銷類郵件時，標題可以為“2024新年+產(chǎn)品+描述”等。標題一定要突出重點，避免標題黨。更多郵件寫作注意事項可以查看往期寫過的文章。
三、郵件模板
別只會Happy New Year啦！下面這些模板可以給你提供參考，有需要的小伙伴記得收藏好哦~
模板1：
Dear XX,
Happy New Year！
New Year holidays are drawing near again.We wish you and your family a Happy New Year.
May your New Year be filled with special moments,warmth,peace and happiness,and the happiness of those around you.
I wish you a happy and happy New Year.My responsibility is to provide you with our best products and quality services.
I hope next year will be a prosperous and fruitful year for both of us!
Last but not least,once you have any questions about (product)in the next few days,we hope you can contact us at any time.We are very grateful.
Yours sincerely
模板:2：
My dearest
Happy New Year!!!
Many thanks for your contiguous supports in the past years,we wish both business snowballing in the coming years.
May your New Year be filled with special moment,warmth,peace and happiness,the joy of covered ones near,and wishing you all the joys of Christmas and a year of happiness.
Last but not least,once you have any inquiry about products in the following days,hope you could feel free to contact with us,which is much appreciated.
Yours sincerely
模板3：
Dear XXX
Happy New Year 2024！
We would like to extend our warm wishes for the upcoming holiday.
May your New Year be filled with special moments,warmth,peace and happiness,and I wish you a happy New Year.
It's my honor to contact with you before,and my duty is to give you our best products and excellent service.
Hope the next year is a prosperous and harvest year for both of us!
Last but not least,once you have any inquiry about XXX（產(chǎn)品）in the following days,hope you could feel free to contact with us,which is greatly appreciated.
Yours sincerely
模板4：
Dear XXX
Wish you Happy New year！
And many thanks for your contiguous support in the past years,we wish both business goes well in the coming 2024.
Together with my best wishes for you and your family.May your new year full of happiness and your esteemed company prosperous.
Yours sincerely
模板5：
Dear XXX,
We would like to extend our warm wishes for the upcoming holiday season and would like to wish you and your family a prosperous New Year.
We also would like to take this opportunity to say thank you for your business and support over the years.
四、新年問候優(yōu)美英文例句
Happy 2024!I wish you a new year filled with prosperity,joy,and contentment.
On New Year's Day and every day,we wish you joy and fulfillment.Happy new year!
We wish you a new year filled with wonder,peace,and meaning.Happy 2024!
I hope you are blessed with delight,fulfillment,and peace in the new year.
I wish you a wonderful new year filled with abundance,joy,and treasured moments.May 2024 be your best year yet!
I hope 2024 is a year of great happiness and success for you.Have a wonderful new year!
We are grateful for our work with you in某年,and we look forward to working together in the new year.Happy 2024!
Thank you for being a customer at our公司名稱.We look forward to serving you in 2024.We wish you peace,happiness,and abundant good health in the new year.
Thank you for your business in 2024.It has been a pleasure helping you reach your goals,and we look forward to serving you again in the new year.We wish you a prosperous and wonderful 2024!
We are delighted to have you as a customer,and we look forward to serving you in the new year.Have a terrific 2024!
I appreciate your contribution to our success this year.I wish you peace,joy,and fulfillment in 2024.Happy new year!
We are really grateful to you for every work you have awarded to me and my company,working for you has been fun,we hope for more work and opportunities from you,thank you and a happy New Year!
New Year is on the way and I really do thank you for all that business and opportunities you have given to me.Wishing you a prosperous New Year!
Last year has come and gone,we feel so lucky to get you as customer.We are looking forward to a new year that brings new challenges and opportunities.Happy and Prosperous New year!
It is a pleasure doing business with you,thank you for all the trust and work on us,we are looking forward to a new year filled with plenty of work and opportunities from you,once again wishing you a Happy and Prosperous New year!
May you continue to trust and rely on our company.We highly appreciate your continued support.Stay to be our first and number 1 client!Wishing you a prosperous New Year!
With 2024 coming to a close,we wanted to reach out and send our best wishes to you and yours!I hope that 2024 holds success and good fortune in any endeavour you pursue.It has been a pleasure getting to know you and your organization this year.
One of the greatest joys of this season is the opportunity to say thank you and to wish you the very best for the New Year.
Here is to a prosperous 2024!We appreciate the time you have spent working with us!
With 2024 winding down and 2024 right around the corner,we wanted to say thank you for supporting our cause,and we applaud your continued backing in the future.Here is a toast to you!
Last year has came and gone.We were lucky to get you as customer.Let us look forward a new year that brings new opportunities and Challenges.Happy and Prosperous New year.
The team at公司名稱wishes you peace,joy and prosperity throughout the coming year.Thank you for your continued support and partnership.We look forward to working with you in the years to come.
When we here at公司名稱think of all the benefits of being in our business,we quickly think of our relationships with great customers like you.Thank you for giving us the chance to do what we enjoy.
As the holiday season is upon us,we find ourselves reflecting on the past year and those who have helped to shape our business.It's been quite a year for us all!We hope that 2024 has been just as memorable for you,your colleagues and your loved ones.We look forward to working with you in the years to come.
At this special time of year,we give thanks for clients like you who have made our jobs easier and our lives more fulfilling.Thank you for being you.From all of us at公司名稱.
We would like to express our sincerest appreciation for the trust you have placed in us and best wishes for the holidays.
May this new year brings all the crazy colors and fun in your life.I wish all the negativity and difficulties also end with this year and 2024 bring success and desired results for you.
New is the year,new are the hopes,new is the resolution,new are the spirits,and new are my warm wishes just for you.Have a promising and fulfilling New Year.
For years we have nurtured this relationship.We are soon going to add another year to our association.Wishing a warm and prosperous New Year 2024 to all our customers.
May the year of 2024 bring along lots of opportunities for us to help you serve with greater excellence.We pray for a stronger association in the coming year.Best New Year wishes.
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